Media

Adding Value at the Appropriate Network Layer

Yahoo! integrates Macromedia's Flash Communication Server MX into the SBC Yahoo! DSL package:

SUNNYVALE, Calif.--(BUSINESS WIRE)--Oct. 23, 2002-- Yahoo! Inc. (Nasdaq:YHOO - News), a leading global Internet company, and Macromedia, Inc. (Nasdaq:MACR - News) today announced that Macromedia® Flash(TM) Communication Server MX has been integrated into SBC Yahoo! DSL, a broadband service developed through an alliance between Yahoo! and SBC Communications Inc. An innovative Internet service that delivers an entirely new kind of broadband experience, SBC Yahoo! DSL uses Macromedia Flash Communication Server MX to deliver streaming video news and movie trailers on-demand.

And why is this a good thing?

"By integrating Macromedia Flash Communication Server MX into SBC Yahoo! DSL, members have instant access to streaming content with very little buffering and without having to open a separate media player," said Jim Brock, senior vice president of major initiatives at Yahoo!.
[CED Broadband Direct]

It's just too bad that SBC Yahoo! DSL is geographically isolated.

2:24:06 PM # Google It!
categories: Media